Who am I?

Having my life turned upside down had an appalling side effect: it forced me to really think about who I am, what I love doing, and what makes me feel alive.

When my world stopped turning, everything came crashing down.

I didn't have time to manage my business, and even when I found some moments here and there, my mind was elsewhere.

And even when my mind was ready, my brain was tired and yearned for rest.

So I sat down and looked back at what I've done in the past: I've been a coder, a magician, a hypnotist, a psychologist, a businessman, a counselor.

And now, I'm faced with the most difficult job of all: being the best parent I can be, amid the worst storm I've ever endured.

In the last few years, I've expanded and further developed the "Wrongless Approach," my method for overcoming self-sabotage and living a full, meaningful life (fuck - It seems like the Universe is really putting it to the test with me 😊).

I gave it a business-oriented spin (“overcome your procrastination!”) because every business coach tells you that it's much easier going B2B than B2C, for obvious reasons.

Yet, I felt a disconnection.

Yes, I've overcome many mind-scripts that kept me stuck in relationships, business, and so on.

Yes, I know how to explain and coach people on the Wrongless Approach—and I've done it with great success.

But I'm starting to realize that people come to me NOT because I'm some sort of productivity monk—I'm not!—or the most successful businessman on the planet - hell, after the short bowel syndrome diagnosis, my business stopped because I'm a lone wolf, a one-man band, which isn't a good place to be from a business standpoint.

What am I truly good at? What makes me feel alive?

I feel most alive when I connect with people and share something that excites me, something that piqued my curiosity and which I explored. I'm good at seeing how that activity, idea, or hobby can improve overall life fulfillment for myself and others.

This is the same pattern I found when I met my business partner, James Brown. He's still my hero in magic (I remember our incredible night performing street magic in Rome!) and when I attended his pickpocketing seminar in London, I immediately realized pickpocketing's value was much more than meets the eye (exploring your discomfort zone etc etc).

Now I do the same with cold exposures and board games: activities that excite me (for different reasons, of course), which I love sharing with those around me.

And that’s what I did on the worst days of my life when we were leaving the hospital with one twin, F, and the other, S, at home with my mother-in-law. After being hit with the news that "we had to remove 75% of his intestines, now we have to be patient to see how his life will be," I began hosting "board game nights" in my hospital room with NICU doctors.

Sharing that excitement with someone, seeing that "spark" in their face when encountering something so familiar yet so different, brought solace amidst the storm - I was feeling something inside again.

From now on, I will focus on helping people rediscover their spark for a deeper and more fulfilling life, with the Wrongless Approach guiding them.

Isn't that exciting? 😊